Will Gibson from Navig8 (photo)Will Gibson is an award winning career retailer, with extensive global experience across all continents.

He has advised some of the world's largest telecoms companies, and has a proven track record in making long lasting improvements that deliver tangible benefits. While working for major MNC's such as Vodafone Group and BlackBerry, Will has travelled the globe making a difference to retail strategies & operations and ultimately the bottom line, no matter the circumstance.

He has a solid retail background across many industries, including telecoms, food, optical, media and convenience, having operated huge numbers of stores and built chains from the ground up, improving existing operations and processes. He is a strategically savvy global retail expert, with Channel Strategy, Operations, Store Design, Training and Customer Experience as his major strengths. Will has significant consultancy and change management experience, scoping and selling complex b2b projects worth multiple millions. He specializes in performance turnaround and above market growth levels – “I always hit target” being a personal motto.


Will Gibson: Experience

Will has a passion for the "Customer Journey" and is particularly adept at assessing the steps that need to be in place to deliver a consistent multi-channel retail journey in today's ever changing landscape. He has a strong history in customer statistics and employee engagement and is a builder of great teams.

A qualified NLP practitioner, he has delivered expert training, utilizing the power of NLP in retail stores to ensure industry leading conversion rates, and powerful customer experiences that deliver. Will conducts effective and engaging retail sales training, which cuts right through an organisation to deliver visible returns. Having lived and worked in Moscow, Singapore, Sydney, Jakarta, Bangkok, Santiago, Nairobi, Delhi & Mumbai to name but a few, Will has a position at the forefront of global retail and it's many challenges.

Will’s skill sets include:

  • Retail Channel Strategy
  • Customer Journey Mapping
  • Retail Sales Training
  • Omni-Channel Strategies
  • Store Design and Branding
  • Store Operations and Process Improvement
  • Field Marketing & Retail Store Support development

Companies which have engaged Will include:

  • BlackBerry (Asia-Pacific inc India & ANZ)
  • Vodafone Group (Global)
  • MTC Group (Russia / Ukraine / Armenia)
  • Entel (Chile)
  • du (UAE)
  • Azerfon (Azerbaijan)
  • Safaricom (Kenya)
  • Qb (Cambodia)
  • TAG Group (Austria / Bulgaria / Croatia)
  • Celcom (Malaysia)
  • Vodafone (UK)
  • Blockbuster (UK)
  • Thresher Group (UK)
  • Specsavers (largest optical retailer in the UK)
  • J Sainsbury PLC (one of the big 3 UK supermarket groups)